Cisco Predicts 46% of Market to be Sold as Managed Services by 2027
September 27, 2023, 06:36 PM EDT
In a recent interview with CRN, Alexandra Zagury, VP of partner managed services and as-a-Service sales for Cisco, shared some exciting predictions for the future of managed services. According to Zagury, Cisco predicts that 46% of their total addressable market will be sold as a managed service by 2027, amounting to approximately $161 billion.
Zagury highlighted the increasing IT-related challenges faced by businesses, such as cyber threats and the global talent shortage. However, she also emphasized that these challenges present an opportunity for managed services and channel partners to step in and provide cost-effective solutions. By offloading the management of critical IT assets like security, networking, and collaboration, businesses can focus on strategic projects while still meeting their evolving IT requirements.
Cisco’s own managed services business has experienced significant growth, and Zagury believes this trend will continue as more partners recognize the compelling opportunity in the market. She also discussed the potential for managed security services to bring even more value to MSPs.
To support partners in developing their own managed services practices, Cisco is working on providing resources and incentives. The company aims to enable more partners to take advantage of the growing demand for managed services.
Overall, the future looks bright for managed services, and Cisco is well-positioned to capitalize on this expanding market.