Zyxel Networks Enhances Partner Programme to Support MSPs
Zyxel Networks has announced updates to its partner programme aimed at providing a better experience for MSP partners and leveraging the AI-driven capabilities of its Nebula cloud management platform.
The networking vendor is looking to attract more partners interested in developing remote monitoring and managed services around the platform. The latest AI and machine learning features of Nebula are said to provide a solid foundation for building a managed services business, enabling partners to proactively address issues before they escalate.
With the increasing sales of Nebula licenses, Zyxel is seeking to onboard additional partners who are ready to expand their managed services offerings. Rachel Rothwell, senior regional director for Zyxel Networks, emphasized the company’s commitment to supporting MSP partners in scaling and growing their businesses.
To further support MSP partners, Zyxel is providing new sales and marketing resources and updating margin structures to incentivize channel firms to attract new customers and expand their managed services portfolio. Rothwell highlighted the opportunities in the SMB market, noting the projected growth in the MSP sector.
Zyxel’s partner programme aims to simplify the transition for resellers looking to become MSPs by offering guidance on defining their proposition and executing their plans. The company remains dedicated to assisting partners throughout their journey into managed services.
In a previous update to its partner programme in July 2023, Zyxel encouraged more partners to embrace managed services. Rothwell emphasized the importance for traditional resellers to consider making the switch to managed services, citing the growing adoption of cloud technology and the benefits it offers in delivering services efficiently.
Overall, Zyxel’s enhanced partner programme underscores its commitment to supporting MSPs in navigating the evolving landscape of managed services and seizing opportunities for growth.