Norton has recently unveiled Norton Small Business, a comprehensive cybersecurity solution designed to empower entrepreneurs and small business owners in safeguarding their financial futures. Despite small businesses making up a significant majority of global businesses (almost 90%) and 99.9% in the UK, many lack the resources to protect their digital environments as effectively as larger enterprises. With Norton Small Business, these businesses can now access triple-lock protection in an easy-to-use, all-in-one cybersecurity solution, ensuring the security of their team’s online activities, devices, and customer data.
Massimo Rapparini, General Manager and Head of Small Business Safety at Gen, highlighted the challenges faced by small business owners, stating, “Owning a very small business often means each member of the team wears different hats, and usually cybersecurity expert isn’t one of them. Unfortunately, cybercriminals are aware of this and often target such businesses. For entrepreneurs and small businesses, falling for just one phishing email could have a devastating impact.”
Small businesses are increasingly becoming targets for scams and phishing threats, surpassing even large companies. According to Gen’s data, 82% of cyber threats faced by small businesses in the UK rely on manipulating people. Among these threats, phishing remains the most prevalent method employed by cybercriminals to gain unauthorized access to small business systems, private data, financials, and intellectual property.
Furthermore, businesses with fewer than 10 employees often lack dedicated IT support, leaving them vulnerable to successful cyber attacks. In 2022 alone, cybercrime cost UK businesses an average of £4200. Norton Small Business aims to assist these small businesses in disaster-proofing their critical data, thereby minimizing the risk of financial loss.
By offering accessible and comprehensive cybersecurity solutions, Norton is empowering small businesses to protect themselves against cyber threats and secure their digital assets for a brighter future.